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Tourism a good return on investment « Back to Search Results

As the second-largest industry in the state, it’s no surprise that tourism is big business in Wyoming. During 2018, Wyoming welcomed more than 8.9 million overnight visitors who spent more than $3.8 billion dollars in our state, while generating $196 million in local and state tax revenues. And while the tourism industry pumps substantial funds into the Wyoming economy, it also directly supports 32,290 full and part-time Wyoming jobs—which account for 8 percent of the state’s workforce.

Here in The Upper North Platte Valley, our residents and locally owned businesses work together to make Wyoming a place that we’re proud to call home, while also creating a welcoming destination for out-of-state visitors. In the Valley, tourism is important to us as it supports local jobs and has a direct impact on our tax base.

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